Laura P. Spinadel (1958 Buenos Aires, Argentina) is an Argentine-Austrian architect, urban planner, writer, educator, and principal of the companies BUSarchitektur and BOA office for advanced randomness in Vienna. Her approach is holistic, aimed at solving complex problems in an architectural context that combines technology, art, sociology, and psychology, among others. She has made an international name for herself with the works Compact City and Campus WU, both considered pioneers of the holistic architecture ideology. She is Doctor Honoris Causa at the Civic Parliament of the Humanity, Transacademy Universal Institute of Nations.
For the development of the master plan of the WU the Vienna University of Economics and Business Administration campus, Laura P. Spinadel took on a total of eight roles, whereby she realized that the most important role in the success story of this project was probably that of the networker: only with the right alliances can the consensus be reached that is necessary to achieve urban miracles. This is also how the idea for the URBAN MENUS** software was born, an Interactive Society Game to create our cities in 3D using a consensual approach. The tool is a training, digital participation, consulting, and cooperation service, including a 3D software for participatory & impact-oriented urban planning, which can save a huge proportion of costs due to action based on the involvement of all relevant stakeholders from the beginning.
Main awards and milestones:
Award Top 3 female Innovation Minerva Award 2021
Award Top 3 female entrepreneurs Award 21 at the topic Innovation 2021
Architecture Award City of Vienna 2015
International CICA Award Urban Planning 2015
Award International Architecture Biennial Buenos Aires BA15 2015
Golden Ring of Honor from the Business and Economics University Vienna – 2014
**Granting Promotion XL Innovation AWS austrian economy services of the Creative Industries (2017) & Impact Innovation funding Austrian Research Promotion Agency FFG (2020) & aws technology internationalization 2021-2022 support for URBAN MENUS India market study for a Smart Area Development solution.
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